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XRP
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Markets
Ton
TON-Based Economy Starting to Take Root in Telegram, TON Foundation Says
The Open League program, announced on April 1, is bringing users on-chain in "unprecedented numbers," TON Foundation's Justin Hyun told CoinDesk.
(Christian Wiediger/Unsplash)
By Omkar Godbole
Apr 16, 2024 at 10:44 a.m. UTC
Apr 16, 2024
TONTelegramToncoinAdvertisingRewards
Airdrop eligibility can be done retroactively (e.g. Arbitrum), proactively (e.g. Blur) or through some combination (e.g. Optimism). (ian dooley/Unsplash)
Consensus Magazine
Opinion
5 Strategies for Acquiring Users On-Chain
From airdrops to advertising, CoinList's Alex Topchishvili examines the effective ways crypto projects entice crypto traders to become longterm customers.
Airdrop eligibility can be done retroactively (e.g. Arbitrum), proactively (e.g. Blur) or through some combination (e.g. Optimism). (ian dooley/Unsplash)
By Alex Topchishvili
Nov 6, 2023 at 1:48 p.m. UTC
Nov 6, 2023
OpinionTrading Week 2023AdvertisingMarketingAirdropsCoinList
(FCA)
Policy
Regulations
UK Regulator Publishes Guidance for Crypto Marketing Regime
The Financial Conduct Authority’s new ad regime took effect in October.
(FCA)
By Camomile Shumba
Nov 2, 2023 at 11:07 a.m. UTC
Nov 2, 2023
RegulationsUKFCAAdvertising
Bybit said it doesn't intend to quit the U.K. (Mantas Hesthaven / Unsplash)
Finance
Bybit
Crypto Exchange Bybit 'Exploring All Options' to Stay in UK: CEO
Companies like Luno and PayPal have halted certain crypto operations in the country in response to regulations set to take effect next month.
Bybit said it doesn't intend to quit the U.K. (Mantas Hesthaven / Unsplash)
By Camomile Shumba
Sep 14, 2023 at 4:09 p.m. UTC
Sep 14, 2023
BybitCryptoFCAUKAdvertising
FCA building (FCA)
Policy
Regulations
U.K. Crypto Firms Can Apply for 3-Month Reprieve to Comply With Tough New Ad Rules
Bans on aggressive marketing were set to take effect in October, but companies can apply to delay some aspects until January.
FCA building (FCA)
By Jack Schickler
Sep 7, 2023 at 3:18 p.m. UTC
Sep 7, 2023
RegulationsUKAdvertisingFinancial Conduct Authority
(FCA)
Policy
Regulations
Even Unpaid Social Media Crypto Promotions May Breach UK Ad Rules: Financial Regulator
The Financial Conduct Authority (FCA) gained oversight of crypto promotions with the approval of the Financial Services and Markets Act last month.
(FCA)
By Camomile Shumba
Jul 18, 2023 at 11:06 a.m. UTC
Jul 18, 2023
RegulationsSocial MediaAdvertisingInfluencersUKFCAFinancial Conduct Authority
Consumer lobby BEUC is worried about misleading social media crypto ads. (Anna/Pixabay)
Policy
Regulations
Social Media Targeted in EU Consumer Group Complaint About Crypto Ads
BEUC wants Instagram, YouTube, TikTok and Twitter to prohibit influencers from promoting crypto.
Consumer lobby BEUC is worried about misleading social media crypto ads. (Anna/Pixabay)
By Jack Schickler
Jun 8, 2023 at 8:58 a.m. UTC
Jun 8, 2023
RegulationsInfluencersSocial MediaAdvertisingEU
The French Senate favors lighter restrictions on crypto influencers (jlxp/Pixabay)
Policy
Regulations
Allow Influencers to Promote Registered Crypto Firms, French Senators Say
Lawmakers in the French National Assembly are seeking to effectively ban social media crypto promotions, but a key Senate committee appears to favor lighter restrictions.
The French Senate favors lighter restrictions on crypto influencers (jlxp/Pixabay)
By Jack Schickler
May 3, 2023 at 9:52 a.m. UTC
May 3, 2023
RegulationsInfluencersFranceSocial MediaAdvertising
Belgium's financial regulator is requiring that crypto ads warn of the risk of investing in digital assets. (Kutay Tanir/Getty Images)
Policy
Regulations
Belgian Crypto Ads Must Warn of Risks Under New Rules
The Financial Services and Markets Authority will have to be notified of major ad campaigns, as a survey reveals crypto investors are often trying to get rich quick.
Belgium's financial regulator is requiring that crypto ads warn of the risk of investing in digital assets. (Kutay Tanir/Getty Images)
By Jack Schickler
Mar 20, 2023 at 1:01 p.m. UTC
Mar 20, 2023
RegulationsBelgiumAdvertisingCrypto
Last year's Super Bowl ads included one from FTX featuring Larry David (dentsuMB/FTX)
Finance
Super bowl
Crypto Super Bowl Advertising Will Be Absent This Year
It's a notable change from last year's National Football League championship, where crypto ads were so prevalent the event was dubbed the "Crypto Bowl."
Last year's Super Bowl ads included one from FTX featuring Larry David (dentsuMB/FTX)
By Helene Braun
Feb 7, 2023 at 3:55 p.m. UTC
Feb 7, 2023
super bowlCryptoCrypto.comSportsAdvertisingFootball