Marketing

Chipotle burrito
No Joke: Chipotle to Give Away $200K in Free Burritos and Bitcoin on April 1
The promotion was inspired by the former Ripple exec who lost the password to his bitcoin-filled hard drive.
Chipotle burrito

Michelle Phan (Credit: Mark Sacro for CoinDesk)
Crypto Influencers Are Following the Beauty Playbook – Even if They Don't Know It
Here's how influencer marketing drives the crypto industry – especially for product sales like hardware wallets and debit cards.
Michelle Phan (Credit: Mark Sacro for CoinDesk)

Bitpanda's London billboard.
Brexit Divorce Is Advertising Opportunity for Crypto Firms
As the United Kingdom left the European Union this week, the Paris-based hardware provider Ledger and Vienna-based exchange Bitpanda made their thoughts known on the theme of...
Bitpanda's London billboard.

skydiving
Airdrops Are a Marketing Ploy (And That's OK)
A currency is nothing if not widely used, and that can't be achieved unless people make some cost-incurring effort to encourage widespread usage.
skydiving

messages
Email Service MailChimp to Block ICO, Crypto Marketing
Email distribution company MailChimp will bar marketing campaigns for cryptocurrencies and initial coin offerings next month.
messages

KFC
KFC Canada Is Accepting Bitcoin for Fried Chicken
Fried chicken chain KFC Canada is accepting bitcoin for a limited time for a so-called "Bitcoin Bucket."
KFC

horses, running
What's Horsepower? Or How to Differentiate Your Blockchain Startup
Having difficulty marketing your decentralized startup? Fear not, the past yields clues for how new disruptive tech can differentiate.
horses, running

Providing a provably random string of numbers is not as easy as you may think. (Credit: Shutterstock)
An Open Letter to Decentralized Protocols Looking for Growth
Marketing expert Jeremy Epstein discusses the importance of the brand for blockchain startups in this open letter to the industry.
Providing a provably random string of numbers is not as easy as you may think. (Credit: Shutterstock)

bubble
How Savvy Marketing Can Burst the 'Blockchain Bubble'
A look at the challenges marketers – and the broader blockchain technology community – face when attempting to win new enthusiasts to the tech.
bubble

resumefeature
Bitcoin Job Fair Proves Digital Currency Needs More Than Code
Top bitcoin companies used this weekend's Bitcoin Job Fair to scout for sales, development and marketing talent.
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