Associated Press Cancels Sale of Migrant Video NFT After Backlash

The video, which depicted a raft crowded with migrants, was a “poor choice” for an NFT, an AP spokeswoman said.

AccessTimeIconFeb 25, 2022 at 4:09 p.m. UTC
Updated Feb 25, 2022 at 7:17 p.m. UTC

Will Gottsegen was CoinDesk's media and culture reporter.

The Associated Press canceled the sale of a non-fungible token showing an inflatable raft crowded with migrants, capitulating to a wave of backlash on Thursday evening.

The AP has an NFT marketplace offering images and videos taken by the organization’s photographers. This video contained top-down footage of migrants and refugees awaiting rescue in the Mediterranean Sea, shot by the photographer Felipe Dana.

The news agency’s since-deleted tweet promoting the sale characterized it as a “drop,” a descriptor some commentators considered crass in the context of Europe’s refugee crises.

One viral tweet described AP’s tweet as “grotesque”; another called it “far beyond the bounds of appropriate.”

“This was a poor choice of imagery for an NFT,” AP spokeswoman Lauren Easton said. “It has not and will not be put up for auction. The tweet promoting it was also deleted.”

The Discord server for the AP’s NFT marketplace was abuzz on Thursday evening with users demanding answers directly from staffers.

“I too wish to buy ownership of suffering migrants,” wrote one.

“We shared the tweet before fully telling the story behind the video to give proper context,” wrote a community moderator identified as Brian. “This is something we will address in the future.”

This isn’t the AP's first foray into crypto: In 2020, the organization published presidential election results on the blockchain. It also made plans to provide certain data to blockchains over the crypto network Chainlink. The photojournalism NFT marketplace launched last month.

“AP’s NFT marketplace is a very early pilot program, and we are immediately reviewing our efforts,” Easton said.

Read more about


Please note that our privacy policy, terms of use, cookies, and do not sell my personal information has been updated.

The leader in news and information on cryptocurrency, digital assets and the future of money, CoinDesk is a media outlet that strives for the highest journalistic standards and abides by a strict set of editorial policies. CoinDesk is an independent operating subsidiary of Digital Currency Group, which invests in cryptocurrencies and blockchain startups. As part of their compensation, certain CoinDesk employees, including editorial employees, may receive exposure to DCG equity in the form of stock appreciation rights, which vest over a multi-year period. CoinDesk journalists are not allowed to purchase stock outright in DCG.

CoinDesk - Unknown

Will Gottsegen was CoinDesk's media and culture reporter.

CoinDesk - Unknown

Will Gottsegen was CoinDesk's media and culture reporter.

Investing in the Future of the Digital Economy
October 18-19 | Spring Studio, NYC