Starbucks

Why Did Starbucks' Web3 Project Fail?
Why Did Starbucks' Web3 Project Fail?
Starbucks announced that it is sunsetting Odyssey, the 18-month experiment that uses collectible non-fungible tokens as the anchor of a loyalty program. According to two peopl...
Why Did Starbucks' Web3 Project Fail?

Why ETH ETFs Might Not Get Approved; 3AC's Kyle Davies Not Sorry
Why ETH ETFs Might Not Get Approved; 3AC's Kyle Davies Not Sorry
"CoinDesk Daily" host Jennifer Sanasie breaks down the biggest headlines impacting the crypto industry today, including a Bloomberg analyst's prediction that ether ETFs likely...
Why ETH ETFs Might Not Get Approved; 3AC's Kyle Davies Not Sorry

GoToVan/Wikimedia Commons, modified by CoinDesk
Polygon Labs Paid $4M to Host Starbucks' Failed Foray Into Crypto: Sources
The blockchain developer gave the coffee giant a $4 million grant as part of their 2022 deal to build an NFT-powered loyalty program that is now being shuttered.
GoToVan/Wikimedia Commons, modified by CoinDesk

Aku Creator Micah Johnson on Starbucks Partnership, Web3 Outlook
Aku Creator Micah Johnson on Starbucks Partnership, Web3 Outlook
Starbucks' Web3 loyalty program Odyssey is launching a new 'Journey' for its next digital collectible Stamp, in collaboration with NFT collection Aku. Aku creator and former M...
Aku Creator Micah Johnson on Starbucks Partnership, Web3 Outlook

Sen. Tuberville Calls on DOJ, SEC to Investigate Prometheum; Could Bitcoin Reach $120K by 2024?
Sen. Tuberville Calls on DOJ, SEC to Investigate Prometheum; Could Bitcoin Reach $120K by 2024?
“CoinDesk Daily” host Jennifer Sanasie discusses the hottest stories in crypto, including why one bank predicts bitcoin (BTC) could rise to $120,000 by the end of 2024. Sen. T...
Sen. Tuberville Calls on DOJ, SEC to Investigate Prometheum; Could Bitcoin Reach $120K by 2024?

Aku (Opensea, modified by CoinDesk)
Starbucks Teams Up With Micah Johnson's Aku NFT Project
The next Starbucks Odyssey Journey will feature a Stamp "designed by Aku" and include a $100,000 donation to Blessings in a Backpack, a non-profit tackling food insecurity amo...
Aku (Opensea, modified by CoinDesk)

Daniel Alegre, CEO, Yuga Labs and Rosie Perper, Deputy Managing Editor, Web3, CoinDesk (Shutterstock/CoinDesk)
Web3 News From Consensus
A special edition of The Airdrop on the ground in Austin at CoinDesk's festival.
Daniel Alegre, CEO, Yuga Labs and Rosie Perper, Deputy Managing Editor, Web3, CoinDesk (Shutterstock/CoinDesk)

(Starbucks)
Starbucks Odyssey Brews Smoother Second Serving of NFTs With 'First Store' Collection
Members of the Web3 loyalty program who had two unique stamps in their wallet were able to access a pre-sale before it opened to the rest of the beta group.
(Starbucks)

Siren (Starbucks)
Starbucks Odyssey Releases ‘The Siren Collection,’ Its First Limited-Edition NFT Drop
Members of Starbucks Odyssey, the rewards program currently in beta, were able to purchase up to two “Stamps” from an edition of 2,000 featuring the brand’s iconic siren, but...
Siren (Starbucks)

What Does Web3 Actually Mean?
What Does Web3 Actually Mean?
Brands like Nike, Starbucks and Gucci have started to make big bets on Web3 through non-fungible token (NFT) sales or metaverse activations. Web3 has also been increasingly ad...
What Does Web3 Actually Mean?